Haining China Leather Expo opens with press conference

09/07/2021
Haining China Leather Expo opens with press conference

Local media have reported that a press conference was held recently for the 28th Haining China Leather Expo. 

High-ranking local government and leather industry figures including China Leather Industry Association (CLIA)’s executive vice chairman and secretary general, Chen Zhanguang (pictured, second from left), were in attendance.  

In a speech delivered to journalists, Mr Chen praised the expo as one of the most dynamic and enduring of its kind. He emphasised that the unified intention behind the event remains to foster communication between industry figures from the fashion, manufacturing, and supply chain sectors, especially. 

Mr Chen added that original design, innovative technology, and the creation of fashion-forward leathers would all be key to the ongoing development of the Chinese leather industry. 

In a separate speech, deputy general manager of nearby Haining Leather City, Wang Honghui (pictured, second from right), noted how the expo’s theme would be one of “evolution”. He explained how big data had been used to “scientifically refine” relevant fashion trends for attendees. 

Mr Wang further advised that gold, silver and bronze awards had been given out to winners of the expo’s Leather Logo Cup earlier in the day and reminded the industry of Haining Fashion Week’s commencement on July 9. 

The Haining Leather City representative also relayed how select local suppliers would be collaborating with Douyin (China’s TikTok) on live e-commerce broadcasts from the expo, designed to further promote the Haining-sourced leather “brand”. 

Image: CLIA.