Farfetch launches Farfetch Fix for aftercare
High-end e-tailer Farfetch has made London-based The Restory, which repairs luxury shoes, bags and leathergoods, its official aftercare partner, as part of a new service called Farfetch Fix.
“Extending the life of luxury purchases is key to making the industry more sustainable and aftercare services enable this by allowing customers to repair and revive their existing pieces, rather than automatically looking to buy new ones,” director of sustainable business at Farfetch, Thomas Berry, said.
The move is part of Farfetch’s sustainability minded Positively Farfetch strategy. The company aims to become the “platform for good” in the luxury retail space and is committed to being “more circular than linear” by 2030.
Farfetch Fix customers can book a collection for the item they want to be restored from directly within the retailer’s website. Following review by The Restory’s artisans, customers will then be sent a quote for the recommended services. Repaired items will subsequently be sent back to the customer.
CEO of The Restory, Vanessa Jacobs, commented: “Farfetch will help a global community of luxury enthusiasts fall in love with their favourites all over again.
“To power the new Farfetch Fix platform and further the mission of more thoughtful consumption on this scale is the culmination of years of hard work.”
Image: Farfetch.