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Selena Gomez is the new face of Coach

14/12/2016
Actress and musician Selena Gomez is to be the new face of US leathergoods brand Coach. Reports in the US media suggest the deal is worth $10 million.

In addition to appearing in Coach advertising campaigns, Ms Gomez will be designing her own line for the brand. It is not yet confirmed exactly what this collection will include, with footwear, apparel and accessories among the options.

This year, she also signed a deal to be the face of fashion house Louis Vuitton. Both brands are looking to take advantage of her considerable following on social media. 

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