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Maserati targets substantial growth

30/06/2014
Maserati has announced plans to increase sales from 15,400 last year to 50,000 next year and boost dealerships from 400 to 500.

Its CEO, Harald Wester, said the brand expects to have sold as many cars in the first six months of this year as it did in the whole of 2013.

The revival of the brand represents a key element of Fiat Chrysler's efforts to boost profitability, alongside the relaunch of the sporty Alfa Romeo.



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