Riccardo Tisci stamps his mark on Burberry

16/08/2018
London-based luxury brand Burberry has unveiled its first new logo in 20 years as well as an accompanying monogram. It is part of a major rebrand under Riccardo Tisci, who took over as creative director in March.

The new logo features the Burberry brand name in a bold, modern typeface. The monogram features an interlocking ‘TB’ print, a reference to the brand’s founder Thomas Burberry. The colours used are orange and Burberry’s signature beige.

Mr Tisci left Givenchy to replace Christopher Bailey as Burberry creative director. His first collection for the brand will be showcased during London Fashion Week in September.