Premiere Vision Leather is taking more cues from the art world for its upcoming edition (Paris, February 16 to 18), commissioning perfumers to craft four scents that ‘represent’ trends in leather, and inviting artists to “reveal their visions” through words, images and sounds.

Amélie Bourgeois and Anne-Sophie Behaghel, perfumers from the Flair perfume house, will be located at the entrance to the show in an “olfactory garden”, surrounded by fragrant giant paper flowers.

For its second edition, the Sound Box will echoing the concept of this season’s Trends Gallery ‘Beauty, my beautiful concern’, and will host a painter, a make-up artist, a designer and a choreographer.

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