Extraordinary year for Rolls-Royce
Rolls-Royce Motor Cars enjoyed an “extraordinary” year in 2023, with strong sales and demand for its products in markets worldwide, and bespoke commissions at record levels.
The growth of the marque’s bespoke capabilities, supported by the continuing expansion of the marque’s international Private Office network, resulted in more and higher value bespoke commissions.
The 6,032 cars were hand-built at the marque’s home in Goodwood, UK and each had elements of bespoke.
The first all-electric Rolls-Royce Spectres were delivered in the autumn, with orders extending into 2025, particularly from younger clients.
The company also announced plans for significant investment to modernise and upgrade its manufacturing facilities to enhance its Bespoke and Coachbuild capabilities and support production of its future all-electric product portfolio.
Chris Brownridge, CEO of Rolls-Royce Motor Cars, said: “2023 was another extraordinary year for Rolls-Royce, with strong sales performances in all regions and across the full product portfolio. It’s especially encouraging to see the enormous interest in and demand for Spectre, supporting the decision to adopt a bold, ‘all-electric’ strategy for future model development and production.
“The record level of bespoke commissions, both by volume and value, also underlines our position within the luxury sector, offering our clients opportunities for self-expression and personalisation they cannot find anywhere else.”
