Footwear group enhances e-commerce opportunities in - leatherbiz: Lea Leatherbiz

News

Footwear group enhances e-commerce opportunities in remote regions of Russia

06/08/2019
People living in Siberia and other parts of Russia’s Far East are increasing their access to one of the country’s principal players in e-commerce, Ozon, thanks to footwear manufacturer and retailer Obuv Rossii.

Towards the end of 2018, Obuv Rossii began using some of its Westfalika shoe stores as e-commerce pick-up points for Ozon customers. Early success of this idea has led to a new agreement between the two companies to increase the number of pick-up points in Siberia and the Far East to nearly 130 by the end of August.

Online shoppers in small towns and cities in remote parts of Russia will now be able to order shoes, clothes, electrical items and other products from Ozon and use Obuv Rossii’s shops to pick items up and also to return items they choose not to keep.

One of the reasons why Obuv Rossii is enthusiastic about the idea is that, in almost 5% of cases when customers come into its shops to collect or return items to Ozon, they buy some of its shoes.

Related stories:

Volga Tannery donates gifts to orphanage 19/12/2019
Volga Tannery announces WWF Russia partnership 17/12/2019
Growth of 20% in first half for Russian footwear group 30/07/2019
New stores fuel growth for Obuv Rossii 31/01/2019
Russian shoe group keeps expanding its footprint 26/10/2018
Obuv Rossii expansion is ahead of schedule 30/07/2018
Q1 growth for Russian footwear group 26/04/2018
Obuv Rossii to float on Moscow Stock Exchange 26/09/2017

Leatherbiz.com cannot be held responsible for content if the language setting is changed from English.

The translations provided by Google Translate are automated and therefore might not be accurate and may contain incorrect, offensive or misleading language. We offer this facility as a guide only.