Audi sets records in US

02/12/2014

Carmaker Audi has surpassed its full-year sales record in the US (158,000) with a month to go, meaning 2014 is the fifth consecutive record year for the brand.

By the end of December, Audi expects to register 48 consecutive monthly sales records, the longest-running streak in the US auto industry, it claims.

"Audi is making consistent progress in the upper echelon of America’s premium automobile segment," said Mark Del Rosso, chief operating officer of Audi of America.

"These gains reflect the benefits of a brand strategy built on sustainable sales growth, a network of passionate dealers, balanced pricing and, of course, compelling new models."

The company added that higher average transaction prices in 2014 have reflected the strength of the top end of the US luxury car market.