New managing director for BMW UK and Ireland
22/07/2014
Mr Grieve is currently based in Munich and responsible for the BMW Group Importer business covering more than 80 countries.
He succeeds Tim Abbott who has been appointed as managing director of the group in South Africa, where he will be responsible for 4,500 employees in the Rosslyn manufacturing operation, the national sales company and BMW Financial Services.
Mr Grieve joined BMW UK in 1990 and held several positions before being appointed sales director in 2001. He joined Rolls-Royce Motor Cars in 2006 as global sales and marketing director before moving to Munich in 2009.
Mr Greive said: “While the current business environment remains dynamic, our strong brands and outstanding range of cars and motorcycles provide many opportunities.”
The group reported a record number of units sold in the first quarter this year.
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