Rolls-Royce appoints director to develop China busin - leatherbiz: Lea Leatherbiz

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Rolls-Royce appoints director to develop China business

18/07/2014
Rolls-Royce appoints director to develop China business
Rolls-Royce Motor Cars has appointed Leon Li (pictured) as regional director for Mainland China, replacing Henrik Wilhelmsmeyer who will move to a new role within the Mini brand at the BMW Group, Munich.

Mr Li joined BMW Group China in 2007 and has led a number of sales regions in China since then.
He is currently head of north China and will take up the Beijing-based position in September.

Sales and marketing director Fintan Knight said: “His considerable experience and understanding of the Chinese market will be essential as we continue to develop our business in this important region for Rolls-Royce.”

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