Record annual sales for BMW brand
The BMW Group delivered 2.46 million vehicles in 2025, an increase of 0.5% year-on-year, and its BMW brand reported a record year with 213,457 cars sold.
Lower demand in China was offset by growth in Europe.
Board member Jochen Goller said: “In 2025, in a challenging environment, the BMW Group sold more vehicles than in the previous year.
“Our electrified vehicles were in particularly high demand. Europe reported especially strong growth, with battery-electric vehicles accounting for about a quarter of total sales.
“In total, the BMW Group will launch more than 40 new and revised vehicles with various drive options by 2027.”
Electrified vehicles accounted for a quarter of BMW Group sales worldwide in 2025, with fully-electric vehicles representing around 18%.
The Mini brand delivered 288,290 vehicles, 18% more than the previous year. The Rolls-Royce brand delivered 5,664 units, around 1% fewer than in 2024.
