Leather manufacturing group JBS Couros has opened its first showroom in China. The showroom is located in the southern shoe-making centre of Dongguan. The leather on display is earmarked for the manufacture of shoe uppers, leathergoods, automotive applications and furniture.

“Having a showroom in a city like Dongguan allows us to interact with our customers because we can display our leathers in their final applications, such as footwear or leathergoods. This completely changes the way in which our products are perceived by the customer,” noted the sales director of the showroom Cesar Augusto Gernhardt.

Share this story: