Kering signs up to innovation initiative
06/04/2017
The ‘Plug and Play – Fashion for Good’ programme seeks to identify these start-ups and to help them scale-up their technologies, methodologies and business models. It is run by Fashion for Good and the C&A Foundation.
Kering said, alongside its partners, it aims to “stimulate disruptive innovation, transform conventional processes in luxury, and enable the widespread adoption of sustainable practices.”
There will be an initial intake of ten start-ups, which will be accepted into a three-month mentoring programme. Kering will assist by providing training, mentorship and networking opportunities.
“The accelerator’s launch follows our recent announcement of a three-pillar sustainability strategy, including a focus on innovation via the ‘Create’ pillar,” explained Marie-Claire Daveu, chief sustainability Officer at Kering. “The future of luxury is dependent on innovation to help weave sustainability into every niche of our industry, from raw material sourcing and manufacturing processes to end of use.”
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