New Canadian president takes the reins at Global Roundtable for Sustainable Beef
11/01/2016
GRSB launched in 2014 to provide “a common baseline understanding” of sustainable beef. Its founding stakeholders included JBS, Cargill, McDonalds, Wal-Mart and the World Wildlife Fund. Carlos Saviani of the World Wildlife Fund will serve as vice-president of GRSB this year, and Cameron Bruett of JBS will also be a member of its executive committee.
A well-known spokesman for the beef cattle industry in Canada, Dennis Laycraft has extensive experience of trade, product safety and animal disease issues. He has been active at national and international levels addressing issues impacting Canada’s beef producers for several years.
At its 2014 Global Conference in São Paulo, GRSB members adopted a set of principles for defining sustainable beef production on a global scale. Given the complexity and vast differences in beef industries throughout the world, GRSB intentionally did not put forth specific indicators and means of verification, as those are best developed by the various beef-producing regions.
According the Ruaraidh Petre, GRSB’s executive director, the regional roundtables are working toward establishing needed benchmarks. “The Brazilian Roundtable for Sustainable Livestock (GTPS) has made significant progress on determining indicators in its region,” Mr Petre said, “and is currently accepting public comments on its Indicators Guidebook for Sustainable Livestock. Robust work is also being done by the Canadian Roundtable for Sustainable Beef as well as the US Roundtable for Sustainable Beef.”
GRSB’s 2016 Global Conference on Sustainable Beef is scheduled to be held in Alberta, Canada, later this year.
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