Micam exhibition "is more important than ever before”

17/09/2018
The latest edition of footwear exhibition Micam is underway in Milan. It runs from September 16-19, with a total of 1,396 exhibitors offering previews of their collections for spring/summer 2019.

The event’s organiser, Italian footwear association Assocalzaturifici, said the event “remains the most reliable thermometer for measuring the health of the world’s footwear market”. It went on to say that it also serves as an important showcase for Italian-made products. 

“The exhibition’s traditional role as a reference point is now more important than ever before,” said Annarita Pilotti, chair of Assocalzaturifici. “At this difficult time for the industry, businesses and dealers look to Micam for answers to the challenges of an increasingly complex global market in which all players need to rethink their positioning strategies.”