High-level changes as JBS focuses on innovation
15/09/2015
It has formed a new global operations management team and, separately, a global marketing and innovation management team, each led by a president reporting directly to global chief executive, Wesley Batista.
Effective October 1, Tarek Farahat, former president for Latin America of consumer products group Procter & Gamble (P&G), will serve as the new global president of the marketing & innovation management team for JBS worldwide. He will be responsible for leading the positioning of the company’s brands (including the JBS institutional brand and its leather division, JBS Couros) and for research and development on a global basis. He will also lead the company’s innovation-related initiatives.
Tarek Farahat has worked for P&G for 26 years, serving in a number of leadership positions in several regions around the globe, including the Middle East, Europe and Latin America. From 2006 to 2012, he served as president of P&G Brasil. In 2012, he became president of P&G Latin America and an officer of the company’s executive board. On agreeing to take up his new position, he said: “I am delighted to be part of the JBS team in this new chapter of my career. I am excited about the marketing and innovation opportunities JBS has both in Brazil and worldwide.”
Gilberto Tomazoni, former chief executive of JBS Foods, will serve as the new global president of the operations management team for JBS. In his new role, he will oversee JBS’ global operations, focusing on “strengthening the company’s operational excellence” and execution worldwide.
Mr Tomazoni has more than 30 years’ experience in the food industry as a leader of Brazilian and international companies. He joined JBS in March 2013 as the global chief executive of the company’s poultry business. He led the creation and served as the president of JBS Foods, the Brazilian poultry and pork business established after the acquisition of Seara Brasil. He said of his new role: “It is a challenge that I am proud to take on and I am determined to continue making our company better every day.”
The new president of JBS Foods will be Joanita Maestri Karoleski, an executive with more than 20 years’ experience in the multinational food business. She joined JBS two years ago and currently serves as the head of the JBS Foods pork and manufactured foods business unit.
On announcing these changes, global chief executive of JBS, Wesley Batista, commented: “This new structure is an important step toward our future at JBS. We remain focused on delivering the best results in a sustainable manner through brands admired by consumers, innovation in our business units and operational excellence in our facilities all over the world. This new structure will allow us to enhance our management capabilities and increase our corporate governance.”
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