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Micam Shanghai will add leather and fashion brands

25/09/2014
The 4th edition of theMICAMshangahi, an Italy-led high end shoe fair, is under way at the Shanghai Exhibition Centre, featuring exhibitors from Spain, Portugal, France, Brazil and the US.

Organisers have announced that from next March, leather and fashion brands will be joining footwear companies in a bid to introduce Chinese buyers to a broader range of Italian companies.

James Fu, general manager of Hannover Fairs Shanghai, said: “The first three editions have been a great success and, in the current one, the quality of the buyers attending has increased again as well as the participation of internationals brands. The fourth edition of theMICAMshanghai continues to offer innovative seminars and create opportunities for both buyers and visitors to discuss the latest trends in the footwear market.”

Related stories:

Strength in numbers at Micam Shanghai 26/03/2015
Positive signals from Italian visitors to Micam 20/02/2015
Funding for British footwear firms slashed 29/05/2014
More visitors at Micam Shanghai 28/03/2014
Micam Shanghai “a successful model”, minister says 20/01/2014
Micam Shanghai dates change 20/11/2013
Micam Shanghai capitalises on Chinese demand 14/10/2013
Asia strategy pays off for Italian footwear companies 18/09/2013
Second Micam Shanghai to take place in October 21/08/2013

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