Festive season proves lucrative for Burberry
16/01/2014
Outerwear and large leathergoods contributed about half the growth, while small leathergoods benefited from a festive offer.
CEO Angela Ahrendts, who is leaving the brand for Apple this year, said: “In the all-important festive period, we are pleased with our 12% comparable sales growth, which was in line with our expectations.
"This performance reflects continuing strong brand momentum and our team’s intense focus on retail execution, supported by a planned increase in investment in marketing, customer service offline and online and our retail portfolio."
However, she added that exchange rates will be a “significant headwind” in the second half of 2014 and beyond.
Revenues reached £528 million and five new stores opened during the quarter.
In the first half of 2013, (April-September) the company's revenues were in excess of £1 billion, the first time the company has broken the £1 billion barrier in the first six months of any year.
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