Hermes extends leather to bike collection
11/10/2013
Manufactured by Time, the eight-speed carbon fibre bike will weigh 11kg and will cost EUR 8,100.
Hermes and other luxury-goods makers are expanding beyond fashion and accessories as they seek a greater share of the wealthiest consumers’ wallets. Louis Vuitton, which owns 23% of Hermes, bought a pastry maker and a hotel this year.
“We wanted to make a bike that is easy to use,” said Francois Dore, managing director of Hermes’s Horizons department, which was created in 2011 to extend the company’s upholstery activities.
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