Emerging markets offer growth opportunity
24/09/2008
Mariella Burani Fashion Group wants to expand its leathergoods brand Mandarina Duck in emerging markets, chief executive, Giovanni Burani, has said. The company's Antichi Pellettieri business unit acquired the brand in May.
He said the group aimed to open 50 new Madarina Duck stores in the next three years, all outside Italy, especially in emerging markets.
"We are finalising two agreements with international groups. There is great interest in Mandarina Duck in emerging market countries," Mr Burani said.
Emerging markets account for about 45% of Mariella Burani's turnover, he explained, while the United States accounts for less than 2% of sales.
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