AAFA and SATRA celebrate 25 year partnership
An historic deal was struck between the two organisations in 1980 in which all full footwear members of the American association became members of SATRA through the payment of one corporate subscription fee.
"Despite all the changes that have occurred in the US and global footwear industries in the interim period this relationship still stands firm and SATRA's publications, products and services remain fully utilised by AAFA members," says Dr Whittaker
"Whilst the requirements of US members have altered significantly, as the industry moved from manufacturing to sourcing, the direct link through AAFA had ensured that close contact with the members had been maintained and their requirements met."