Angel Martinez appointed CEO of Deckers Outdoor Corporation
Deckers Outdoor Corporation has appointed Angel Martinez as the company's Chief Executive Officer and President effective from April 11, 2005. He will be responsible for the day-to-day operations of the company, will oversee the management team and drive the future development of the company's brands. He succeeds Douglas Otto, who will continue as Chairman of the Board of Directors and as an Executive Officer, focusing on strategic initiatives and acquisitions.
Mr Martinez, aged 49, has 26 years of experience in footwear brand building. During his 21-year tenure with Reebok International Ltd. he held numerous senior level positions, most recently serving as Executive Vice President and Chief Marketing Officer. He's credited with significantly diversifying the company's product offerings. As Vice President of Global Marketing for the Reebok brand he was responsible for the worldwide advertising, corporate communications and promotions for the brand.
As President and CEO of The Rockport Company, the largest subsidiary of Reebok International Ltd., he successfully rejuvenated the brand. He was honoured for his work in 1997 with the Man of Year award from Footwear News. Most recently Mr Martinez served as Chairman of the Board and Chief Executive Officer of Keen Footwear, a footwear brand he co-founded and launched in 2003.
