Reebok appoints new chief marketing officer

26/11/2001

Reebok has named Muktesh "Micky" Pant as the new chief marketing officer of the Reebok brand, effective immediately. Pant has over 25 years of global marketing experience, including holding marketing positions with Unilever and PepsiCo prior to joining Reebok seven years ago. Formerly Reebok's senior vice president of global marketing services, Pant oversees the areas of advertising, market research, retail marketing, interactive marketing, programming, design services and event marketing and reports directly to David Perdue, president of the Reebok brand. 

He replaces Angel Martinez, who resigned from the company last July.