Natuzzi withdraws job cuts, focuses on reshoring

24/02/2026
Natuzzi withdraws job cuts, focuses on reshoring

Local media in southern Italy have reported that leather sofa brand Natuzzi has revised its 2026 to 2028 industrial plan, confirming zero redundancies and setting out a relaunch strategy based on reshoring and targeted investment.

At a regional round table, the company withdrew the 476 job cuts announced in December. Instead, it confirmed voluntary redundancy incentives, with discussions continuing with trade unions over the terms.

In the Matera area, Natuzzi has proposed consolidating production by transferring workers from the Jesce 2 plant to the nearby Jesce 1 site, subject to agreement on revised shifts and working arrangements aimed at restoring productivity.

The group also indicated it will continue the process of bringing production back to Italy from Romania, while assessing access to national and regional support measures.

Over the 2026 to 2028 period, Natuzzi plans to invest €17.5 million, including €4.5 million in research and development, alongside marketing and training initiatives as part of a broader production and logistics reorganisation.