New Balance continues global double-digit expansion

20/02/2026
New Balance continues global double-digit expansion

Athletic footwear brand New Balance reported $9.2 billion in global sales for 2025, up 19% from 2024, marking five years of double-digit growth.

North America and Europe saw year-on-year increases above 20% and 30%, while global apparel and owned retail revenues each surpassed $1 billion.

The brand expanded domestic manufacturing with new facilities in Skowhegan, Maine, and Londonderry, New Hampshire, and opened a technology-driven distribution centre in Salt Lake City. Athlete partnerships and events, including the World Athletics Championships and the TCS New York City Marathon, supported brand visibility.

Community engagement continued through the New Balance Foundation, which contributed $17.3 million to more than 95 nonprofits in 12 countries.