Covid-19 pass-time turns into a leathergoods business

14/01/2026

A mother-and-daughter start-up in Uruguay, LanaMara, is using leather to produce fashion products in the country’s interior.

Patricia Gigena and María Sara Rodríguez started making waistcoats, tops, hats and caps out of leather, wool and other materials during the covid-19 lockdown and have now turned a way of passing the time into a business.

LanaMara took part in a new edition of a special fair for small and medium enterprises that Uruguay’s main chamber of commerce has run for several years in Montevideo.

“We learned to make these products during the pandemic,” Patricia Gigena said at the event, “and we found that we like it very much. The business we have set up is very artisanal.”

Her daughter, María Sara Rodríguez, explained that being part of the fair had been a good opportunity for LanaMara. “Because we live in the interior of the country, we have found this to be a good way for us to make an impression in the capital and, she hoped, in the wider world.