New initiative will show Pangea leather comes from ethical sources
Automotive leather manufacturer Pangea is to work with certification and verification body Where Food Comes From to establish and share transparency data about its products.
A US-based collective of livestock farmers, Prime Pursuits, and retail group Wal-Mart will also be part of the initiative, which the partner organisations have called Transparency In Motion.
Prime Pursuits farmers agree to raise their cattle in keeping with best practice. They also agree to share data about the animals they raise and their movement along the supply chain. Pangea will use this data to confirm how some of its raw materials are raised, cared for and processed.
“We are committed to ensuring the products we produce are coming from ethical and sustainable sources,” said Pangea vice-president for global purchasing, Bob Tuuk. “Today’s consumers want to know where the materials come from, how the animals they originated from were treated, and what impact production will have on the environment. In spearheading this initiative, we are able to provide clarity into that.”
Through this initiative, every hide Pangea sources is traced from the ranch all the way through to a finished car interior. Each is tracked, documented and verified as it moves through the supply chain.