Fimec 2025 strengthens global industry connections

27/03/2025
Organisers of the 48th edition of Fimec, held in Novo Hamburgo, Brazil, reported signs of recovery in the international market after a challenging 2024. The event featured the Buyer Project, led by Assintecal through the Brazilian Materials program, in partnership with ApexBrasil.

Assintecal reported $2.15 million in direct business during the event, with projected sales reaching $12.4 million. Buyers from Argentina, Colombia, Ecuador, and Mexico met with 47 Brazilian companies, sourcing materials such as leathers, insoles, chemicals, heels, and soles.

Assintecal’s International Market Manager, Luiz Ribas Júnior, noted that the exchange rate had improved competitiveness for Brazilian suppliers. Buyers also showed interest in sustainability and technological advancements in production.

Beyond the fair, buyers visited associated companies and Senai units in Novo Hamburgo and Estância Velha.