The campaign group Leather Naturally (LN) held its APLF breakfast meeting on March 13. 

During the meeting, Kim Sena provided a brief overview of recent activities by LN, including the Life Cycle Assessment (LCA) project, that ultimately contributed to positive changes for leather in the Higg Materials Sustainability Index (MSI).

After his presentation, an engaging Q&A session took place, moderated by Dr. Kerry Senior. The main focus of the discussion was on how to increase consumer and brand engagement. Audience members acknowledged the valuable work that LN has accomplished in recent years while also expressing interest in how to better communicate these efforts outside the industry and effectively portray them to younger generations. 

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