Women entrepreneurs urged to follow leathergoods brand’s example

29/07/2024
Women entrepreneurs urged to follow leathergoods brand’s example

Uruguay’s industry ministry is inviting women entrepreneurs across the country to submit bids for funding under a its Women in Business programme.

After a successful 2023 programme, in which leathergoods brand Trendy Cueros was one of the winners, the ministry is running the programme again in 2024. Companies have until August 15 to submit their entries.

The ministry is looking for good examples of women setting up and running businesses that reinforce economic independence and that create jobs for women.

In last year’s programme, Trendy Cueros founder, Silvina Santillán, received a prize of around $3,000 for her work in setting up the Montevideo-based leathergoods brand. The company designs, manufactures and sells bags and other leathergoods.

Ms Santillán said women artisans were at the heart of what she was trying to do. She said she would use the money to help her build up brand identity.