Muldooneys adds blockchain traceability to leathergoods
Muldooneys, a French start-up, has introduced "The Provenance Time Capsule". This feature incorporates blockchain technology linked with a tamper-proof hologram key that documents the product's digital footprint through the intricate supply chain, authenticating its provenance.
The Provenance Time Capsule is nested within 3D AG's brand authentication solution, Soorce3D.
The Meenakshi Pret a Porter collection includes the Provenance Time Capsule, which enables customers to establish a stronger bond with the supplier's history and legacy. The innovation features brand authentication, activated when customers register their purchase using Swiss-made holograms.