Mexican tanning group Lefarc has launched a new range of leather, made from the hides of free-grazing cattle.

On announcing the new range, Montaraz, said it wanted to emphasise the value of the scars that free-grazing cattle accumulate, saying that these scars come from “everything that implies living life”.

Montaraz refers to a person or animal that lives in the wilds.

In a video to accompany the launch, the León-based group said: “All great things have battle-scars.”

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