Summer Loewe collection can help people think of better times
The creative director of Loewe, Jonathan Anderson, has said he realised the launch of a 2020 collection under the brand’s summer theme, Paula’s Ibiza, could seem “inappropriate” as so many countries around the world, including Loewe’s home country, Spain, struggle to overcome covid-19.
He described Paula’s Ibiza, which includes more than 50 summer bags as well as ready-to-wear and other accessories, as a collection originally developed with a carefree summer mood in mind.
He said he hoped the bright colours and lively images of Paula’s Ibiza products would help custom-ers think of “better times to come”.