Assomac offsets carbon through tree planting scheme
Assomac, Italy’s association of tanning technology makers, is financing an agroforestry project through the planting of 500 trees in Madagascar.
The project is promoted in collaboration with Treedom, a web platform that allows you to “plant a tree” remotely and follow its growth online.
Gabriella Marchioni Bocca, president of Assomac, said: “It is a concrete, engaging and transparent activity designed to communicate the Association’s commitment to sustainability.
“We wanted to be pro-active: we are aware about the CO2 we produced with our machines. That’s why we are working hard to devise new machines able to give a more effective contribution to CO2 reduction.
"Sustainability in productive processes is a balanced mix of sustainable raw materials, chemicals and others, and sustainable new and innovative machines.”
Each tree is planted, photographed, geolocated and is visible online. The project can be followed on the Assomac website.
Ms Marchioni Bocca added: “The choices to be made are not exclusively aimed at improving the production process, but also at actively participating in wider initiatives for the protection of the planet. This is why we have wholeheartedly joined the Treedom initiative, thanks to which the trees that are planted absorb CO2 and, thus, generate a benefit for the entire planet.”