David Peters: Leather lasts too long for today's throwaway society
26/02/2019
In his blog article, which can be read in full here, he explains that leather has long been considered recession-proof. This is because during times of financial downturn, consumers have typically spent their disposable income on products that offer lasting value, such as those made from leather.
However, problems arise when there is a long period without recession, such as the one the global economy is experiencing now. Over the past 10 years consumers have grown accustomed to higher levels of income and so have started to place less importance on how long their products last. This has gone in favour of throwaway items, which are often made from synthetic materials.
He says: “Consumers are seemingly content to indulge in instant gratification purchases without consideration for long-term usability or sustainability. They are flattered by the style, colour and associated connections that these shoes, bags, belts and other sundry items convey.”
Real leather products go very much against this trend, with durability and longevity among their most attractive attributes. “Basically, our product is too good, lasts too long and is not viewed as disposable,” Mr Peters says.
Image credit: Joseph Cheaney.
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