Burberry says “authentic British” identity will underpin long-term growth
12/11/2015
Chief executive, Christopher Bailey, called the results “robust” in the context of a “challenging” external environment. He said: “We enter the second half mindful of this backdrop, but confident in our strongest-ever festive plans and emphasis on productivity and efficiency. We remain focused on building Burberry for long-term, sustainable growth and value creation. In an evolving luxury environment, we see compelling opportunities by channel, region and product, underpinned by the strength and distinctiveness of our authentic British brand.”
Share this story:
