New Ikea CEO encouraged as people start to move house again
03/02/2014
It recorded an increase in revenues of 3.1% between January and August last year, but had predicted average growth of 10% each year this decade to reach sales of EUR 50 billion by 2020. A new chief executive, Peter Agnefjall, took over in September and has spoken optimistically about future results.
He recently told the Financial Times that his company has begun to notice a benefit from increased consumer spending in the US and in northern Europe. And he said Ikea has even seen “positive signs of activity” in southern Europe.
He was particularly positive about the situation in the US. He told the FT: “We see two things: the unemployment rate is the lowest since 2008 and, secondly, the housing market is picking up and people are starting to move again and that is an important factor for the growth of Ikea.”