Prada continues on upwards trajectory
08/08/2013
The Asia Pacific market grew by 17.7% with a significant contribution made by Greater China; the Americas recorded 13.5% growth and the European market was boosted by the high number of tourists and achieved 5.7% growth.
The Prada brand grew 14.3% while leather shoe brand Church’s saw a 5.1% rise.
CEO Patrizio Bertelli aid: “We shall continue to base our long term growth strategy on the balanced international expansion of our retail network, achieving efficiency in all areas and constantly seeking quality and stylistic innovation.”
The group expanding its retail network with 30 new stores and taking the total number of directly operated stores to 491 at the end of July 2013: 301 Prada stores, 133 Miu Miu stores, 49 Church’s stores and eight Car Shoe stores.
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