New platform aims to bring new talent and manufacturers together
20/06/2013
Called Origin, Passion and Beliefs, the new event will take place in Vicenza in spring next year, but there will be a “teaser event” at the start of July.
The organisers have said that the aim of the new event is to bring together a new generation of design talent and Italy’s most distinguished manufacturers and suppliers. NJAL says it has more than 13,000 emerging designers, from all over the world, on its books.
“By bringing together traditional and regional manufacturing houses with young and exciting design talents from five continents, innovative and pioneering opportunities for both worlds will arise,” NJAL has said.
At the teaser event , from July 4-7, a a selected audience will be given a glimpse of what will happen at the main Origin event in 2014.
Collaboration with H-Farm, a “venture incubator” based just outside Venice, will be part of this. There will be a series of bespoke workshops and 16 of the emerging NJAL designers will join forces with H-Farm’s young technology developers and entrepreneurs to identify and discuss the future, with the aim of formulating new software and business strategies.
Alongside the workshops, attendees will also engage with the Venice Art Biennale 2013 as well as the graduate show in Treviso of Iuav University of Venice, both partners of the main Origin event in 2014.
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