Ekaterinburg event highlights importance of Russia f - leatherbiz: Lea Leatherbiz

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Ekaterinburg event highlights importance of Russia for Italian shoes

21/05/2013
Italian footwear manufacturers association, Assocalzaturifici, has stepped up its efforts to find buyers in Russia by adding Ekaterinburg to the cities in the region to host a specific Italian footwear event.

Following successful tie-ups in Moscow at the time of the Obuv’ Mir Koži event, and separate meetings with buyers in other parts of the former Soviet Union, such as Kiev and Almaty, a further meeting, under the Shoes From Italy banner, took place in Ekaterinburg for the first time at the end of April 2013.

Eleven high-end Italian footwear firms took part in the event, which took place in the Atrium Palace Hotel in Russia’s fourth-largest city, meeting around 30 local buyers.

In 2012, Italian footwear exports to Russia reached a total of more than 7.5 million pairs, an increase of 12% in volume compared to 2011.In terms of value, footwear exported to Russia had a value of EUR 592 million, an increase of 13.8% compared to the previous year.

Russia is the fifth-biggest export market by value for the Italian footwear industry and the eighth by volume.

 


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