Stahl adds Italian touch
18/01/2012
Last autumn the company announced the latest brochure and poster in its Colour Preview series, highlighting colours that it believes tanners will have to produce to meet their customers’ fashion demands for the spring-summer 2013 season. Matteo Baldi, a leather stylist from one of Italy’s most important leather-producing regions, Santa Croce sull’Arno in Tuscany, and a recent addition to the Stahl fashion team has now added his insight to produce a leather technology preview based on the spring-summer 2013 predictions.
These predictions look back to the days when the time of day was important, especially in “big houses”. Breakfast, morning, afternoon, work, sport and evening all called for a change of clothes, a scenario which still has its elegant echoes in today’s fashion world, according to Stahl.
Mr Baldi’s contribution, the company said at the start of 2012, was to combine the original four themes of the colour fashion forecast (7 am, noon, tea-time and party-time) with the Italian fashion scene.
For the first theme, Seven AM, the technical notes Mr Baldi has supplied indicate that leather here must be created for softness and comfort. Lightweight leather is all about softness and naturalness, while heavier grades are still light and natural, but with stronger embossing and print.
For the Noon theme, natural leathers are still important, but the heavier grades are able to carry deeper colours, deeper embossing and deeper prints. For the Tea-Time theme, leather is soft and natural, with stronger, more eye-catching effects, and for Party-Time, the effects become creative, with bright, metallic effects combining with softer pastels.
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