Finnish fashion design student Laura Juslin from Helsinki is creating an all-reindeer collection for her final university project. Ms Juslin praises the versatility of the material, which she likes because it can be both dyed and printed.

“It’s strong and super soft,” said Ms Juslin, adding that reindeer suede can be transformed into lacy garments. “It looks like regular fabric until you get a closer look and realise it’s leather,” says designer hopeful Juslin.

The Sámi have traditionally used reindeer skin for their clothing and tents. Now a Sámi education centre in Inari, in the Finnish far north, is looking to turn reindeer hide treatment into a minor industry in the area.

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