Clarks is one of the major footwear brands of the world and prides itself on a commitment to individual design, comfort, quality and service. To achieve this, the company employs a large footwear development team. Occasionally, the need arises to seek technology input from outside, which is where the Special Projects Division becomes involved. They have a remit to evaluate innovative concepts and seek ways to turn them into workable shoe designs. A recent challenge was to investigate ways of simulating the airflow of Clark’s Active Air range, with a view to improving the design.

Share this story: