Red Dragonfly (Hongqingting) Group, a leading shoe-manufacturing group in China, is to co-sponsor the live broadcast of Asia's World Cup Qualifying Tournament (second round), according to the Wenzhou Daily. The competition is also being sponsored by international companies such as Adidas, Coca Cola and Samsung. The sponsorship will cost Red Dragonfly Group Rmb 2.18 million (US$264,000) and is the first time a Chinese shoe company has gone into major sponsorship in sports.

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