In hydroelectric-dependent Brazil, where widespread drought has wreaked havoc with the country’s power supplies, a reliable source of electricity has become one of most valuable resources a business can have.

Against this background, Neudo Campos, governor of the northern state of Roraima, recently made a tour of businesses located in the heartland of Brazilian leather and footwear production, the State of Rio Grande do Sul. His mission - to encourage the leather trade to relocate to Roraima, where the nearby Venezuelan generating plant of Guri means electricity is more freely available.

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