Stella McCartney has been accused of hypocrisy by fellow fashion designer Karl Lagerfeld for her continuing support of animal rights issues, while simultaneously launching her own Gucci fashion label.

The row was sparked by her involvement in an anti-fur cinema advertisement that campaigns against the slaughter of animals for leather and fur. To be screened in the Autumn, the advert is said to be extremely shocking in its content and directly attacks fashion labels such as Fendi, Dolce & Gabbana, Christian Dior and indeed Gucci. The actors Jude Law and Sadie Frost also feature in the film, as do ex-‘Spice Girl’ Geri Halliwell and the singer George Michael.

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