Leather chemicals group GSC Group will present a new artistic initiative, Positivity Cabin, during Lineapelle and SIMAC Tanning Tech at Fiera Milano Rho from September 15-17.

Created by artist Andrea Bianconi in collaboration with GSC Group and Casa Testori, the project will occupy a 130m² space in Hall 18. Rather than showcasing products, the area will centre on the Positivity Cabin, a golden installation designed to offer visitors a brief moment of reflection and respite during the exhibition.

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