The chief executive of high-end leathergoods brand, Axel Dumas, has defended the  policy of making its famous handbags to meet demand, rather than increasing production quickly to build up stock.

On presenting the company’s results for the first six months of this year, Mr Dumas faced questions from financial analysts about a growth-rate of 12% year on year for Hermès’s leathergoods division. The leather business unit brought in more than €2.3 billion of overall revenues for the six-month period of just under €5.5 billion, more than 40% of the total and by far the company’s biggest product category.

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