Most luxury resellers also buy new: McKinsey
02/12/2021
Most (41%) of respondents notably told McKinsey that they purchased pre-owned articles for reasons of rarity (ie, they are difficult to source or have been discontinued), closely followed by 40% of individuals who answered that they participated in the resale trade because they deemed it to be “more sustainable”, and 36% contributed that they bought pre-owned for reasons of affordability.